Cattle Ramp's SEO Resources

On this page, we will attempt to answer questions you may have about our services, as well as add additional information about our services that you may find useful. If you have a question that is not answered here, then please let us know by either sending us an email or by using the form at the end of this page.

SEO Resources

• Do I really need to bother with search engine optimisation?
  That depends on whether you want your web site listed with search engines and whether you want to get traffic from search engines. If your answer to both questions is "no", then search engine optimisation is not something you need to worry about. If on the other hand, your answer is "yes", then you need to make sure that your web site is optimised for search engines.
   

• Why do I need to worry about search engines?
  Currently, most people who look for something on the Internet will use search engines to do so. Consequently, you can get a lot of traffic to your web site from search engines, assuming of course that you do want traffic to your web site.
  
  It must be said here that search engines are not and should not be seen as the only way to get traffic to your web site. There are many other ways of getting traffic to your web site, some of which are: listing your web site to directories, placing ads in strategic places, using pay-per-click services, publishing your own newsletter or ezine, releasing your own ebook, having your web site listed on other web sites, writing an article for others to publish in their newsletter or ezine, . . .

• How important are keywords to the whole search engine optimisation process?
  Very important. The reason for this is that people will use keywords to look for something when they use search engines. And if you have your web site listed in the first 10-20 in the results page, then you will have a great chance of people who are interested in your web site coming to your web site.
   
  Furthermore, using keywords will enable you to get just the right visitors. These are visitors who will already have an interest in what your web site is about simply because they will see your web site listed following a keyword search. This is a huge bonus of using keywords as it is very difficult to get someone interested in something they are not interested in. So if they come to your web site already interested, this is a great thing!
   
• If I need help with finding just the right keywords to target with my web site, will you help me?
  Absolutely. Given that keywords are essential to proper search engine optimisation, if you are not sure how to find out the best keywords to target with your web site, then let us know and we will gladly help you.
   
• How important are meta tags to the whole search engine optimisation process?
  Not as important as keywords. The reason for this is that not all search engines use meta tags to rank a web site. However, given that some do and that some directories require you to have meta tags in order to be listed with them, we would highly recommend that you do use meta tags. 
   
• How important is page rank?
  Extremely important. The reason for this is that search engines will determine how far up the results page they will list your web site by using the page rank they have given your web site. For example, Google will only list web sites in its results page that have a page rank of at least 4.
  
  It must be pointed out that each search engine has its own way of determining the page rank of a web site. Google for example uses a 100 point criteria. However, search engines tend to look for the same basic things on web pages to give it a page rank. This means that it is possible to either optimise a web site for a specific search engine or to optimise a web site for search engines in general. 
  
  
• How important is link popularity?
  Extremely important. The reason for this is that search engines will determine the page rank of a web site by using, in part, its link popularity. To show you how important link popularity is, there are web sites that are listed high in search engine results for certain keywords simply because they have a very high link popularity for those keywords. And in some cases, these web sites don't even target these keywords on their pages!
   
• What guarantees do you offer?
  Given that we do not optimise your web site for you but that we offer you all the information and tools you need to do it yourself, it is hard for us to offer you any guarantee. However, we can guarantee that you will find excellent resources in our resources section, resources that will enable you to optimise every aspect of your web site. And if you properly optimise your web site, then you will not only get listed by search engines, but you will have a good chance to be listed high.
  
  When we first launched this web site, within 3 months, we obtained a Google page rank of 2, we had more than 100 inbound links from other web sites as determined by several search engines. All this was achieved with little effort on our part as during those 3 months we kept on developing this web site and writing software for it. 
   
• Are you a search engine optimisation specialist?
  Yes and no. We have not done a course on "Search Engine Optimisation" that we graduated from. However, like many others, we have learnt all the basics of search engine optimisation, including tips and tricks, and we are now in a position of sharing that information with you. We learnt it all by reading lots of online sources, newsletters, ezines, ebooks, . . . and to save you the trouble of finding all these resources for yourself, we have decided to put it all in one convenient place, the customer only section of our web site.

• Do you also offer suggestions for improving page rank and link popularity?
  We certainly do. We cover the issues of using directories to increase your page rank and link popularity, as well as the idea of link exchanges, using blogs, high ranking and high traffic web sites where you add an ad and/or a link to your web site, using press releases,
   
• What if we have questions that you don't cover in your resources?
  Search engine optimisation is a very broad topic. And while we have made every attempt to cover all the basics, if you have a question that we have not addressed, then you can either let us know and we will chase up the answer for you. Or you will be able to join excellent search engine optimisation forums that we have listed where you will be able to ask any search engine optimisation questions you have. The big advantage with these forums is that you will be able to benefit from the wide experience of a wide group of people who have been involved in search engine optimisation for some time. These forums will also enable you to ask specific search engine questions such as Google or Yahoo . . .
   
• Once my web site is optimised, will you help me submit it to search engines?
  Search engine submission is covered in considerable details in our resources section. We even suggest an excellent free program that will automatically submit your web site to the major search engines, as well as manually submit your web site to a number of important directories and pay-per-click sites.

• Will I be able to monitor my progress with search engine placement?
  Yes, you will. We will show you how to monitor whether a search engine has listed your site or not, what your ranking is for your targeted keywords, your link popularity, the traffic you are actually getting, . . . All these things are important to monitor as they will enable you to work on the areas that show little progress.

• What tools do you have that will help me with search engine optimisation?
  We have several tools to make your task of optimising your web site easier: one that will help you thoroughly research the right keywords you should target, one that will analyse your web site from the point of view of a search engine giving you advice as to what you did right and what you did wrong, one that will enable you to monitor your link popularity and number of inbound links, one that will enable you to keep an active record of all the directories/search engines you have submitted your web site to (including the registration details you used to register as some directories require you to become a member before you can submit your web site), one that will enable you to build so called "keyword pages" (which is a strategy that enables you to target lots and lots of keywords with your web site instead of just a few), and more . . .

•  After the initial payment to access your resources, will there be more payments I will have to make?
  To access our resources, no! Access to the resources we have put together only require the one payment.
  
  Now, while most of the resources we have gathered are totally free for you to use, there will be a very small amount of resources that you will have to pay for if you want to use them. For example, there is an excellent ebook we recommend you purchase. There is free program we very highly recommend which has a free version. But if you want more of the features available, you will need to pay for it. Also, if you want to be listed at certain directories such as Yahoo, you will need to pay for that too. But most of the information and tools we offer are totally free for you to use, and hence require just the one payment.
  
  We also need to point that we have not set up any affiliate programs with any of the paid resources we recommend as we wish to be objective about what we offer and we want you to know that we recommend them because they are good. Not because we will make money from them.

• Do you also recommend newsletters I should subscribe to in order to keep up to date with the latest search engine optimisation news, tips and tricks?
  Yes, we do. There is one newsletter in particular we very highly recommend you subscribe to for the reasons you stated.

• At what level of proficiency is your service aimed at?
  "Proficiency" is such a big word - if you don't understand the question, then read on as the answer will help you. Our service is ideal for people who know nothing about search engine optimisation as it will take them from the beginner stage to the high intermediate stage. This means that if you already know a lot about search engine optimisation, then our resources will not be as useful to you as if you were a beginner.

•  Why don't you offer money back guaranteed?
  We don't offer money back guaranteed mainly to protect ourselves from unscrupulous people who will pay to access our resources and then ask for a refund for whatever reason. In so doing, they will effectively have gained access to our resources free of charge.
  
  One of the big problems with the Internet is that it promotes anonymity, meaning that the Internet enables you to do certain things anonymously. This in turn means that some people will take advantage of that to behave in ways that they would not if it were to be done face to face. So, in order to protect ourselves from such people, we have made the unhappy decision not to offer refunds.
  
  If you have thoughts you would like to share with us on this, please do so by sending us an email. We would love to hear from you.
   
• Is it true that you will give 10% of all your sales to charity?
  Absolutely! We live in a world of such need that we want to do our bit to help those who are worse off than us. Like most folks, we also find it easy to get caught up in our own world, pre-occupied with our dreams, hopes and needs. We have hence decided to try and help those who likewise have dreams, hopes and needs but who are not in the current position to do anything about it. 

FAQ Form

As mentioned earlier, if you have a question you would like to ask us, then you can use the form below to do so. This form will send your question to us by using your normal email program. This will enable us to send us our reply, which we will add to this page if we feel that it covers an area we left out.